I just read a great article on the use of color (in life and in business) and what impact it has on our decisions and moods. I've posted about this before, and this article is definitely another to be added to the archives!
As someone with synesthesia (I talk more about it here), color plays a huge role in how I associate many things. It's a big inspiration, as well as a guide for me. Probably a little weird, but fun!
Enjoy the article!